WIS News 10 programming changes during Olympics

Published: Aug. 10, 2004 at 9:22 PM EDT|Updated: Oct. 5, 2004 at 4:29 PM EDT
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NBC's coverage of the 2004 Athens Olympics on WIS begins at 8 p.m. this Friday night with the Opening Ceremony. Over the course of 17 days, we will air approximately 200 hours of coverage on WIS, and nearly 400 hours of HDTV coverage on our digital channel, WIS-DT. While NBC provides unprecedented coverage to its affiliates, it is also airing hundreds of hours of coverage on its cable channels. Despite the 7 hour time difference between us and Athens, viewers here will see some events live.

The Olympics TV Schedule:


12:30 - 4 p.m. -- Daytime
8 p.m. - 12 midnight -- Primetime
12:35 - 2 a.m. -- Late Night
2 a.m. - 5 a.m. (and 6 a.m. Friday into Saturday) -- Primetime Repeat

12 noon - 6 p.m. -- Daytime (coverage begins an hour or two earlier on certain weekend days)
8 p.m. - 12 midnight Saturdays, 7 p.m. - 12 midnight Sundays -- Primetime
12:30 or 12:35 a.m. - 2 a.m. -- Late Night

WIS will not air the overnight Primetime reruns on weekend nights so that we can honor our syndicated programming commitments

The Olympics on HDTV:

WIS-DT will air NBC's special, 24-hour coverage of selected Olympic events in HDTV.  This coverage will include the major events and venues such as track and field, swimming and diving, gymnastics, the medal round of basketball, and the gold medal soccer final.  The HD feed will be a separate production from the main network coverage with different announcers.  The events will be aired on a delayed basis, and the coverage will "loop" in 6 or 8 hour blocks so that it's on the air day and night.  HDTV Olympic coverage will end at 12 noon on Monday, August 30 with the final airing of the Closing Ceremony.  The first airing of the Closing Ceremony will be 4 a.m. August 30. Time Warner HDTV digital customers can see this WIS-DT programming on digital channel 805.

NBC will offer other coverage on its cable networks MSNBC, CNBC, Bravo, USA, and Telemundo.  Competition actually begins two days before the Opening Ceremony, and some of those events will be seen on cable.  A detailed listing of all the NBC Olympic coverage is available at nbcolympics.com.

WIS Program Changes

NBC's Monday-Friday daytime Olympics coverage airs 12:30 - 4 p.m, preempting Days of Our Lives, Passions, and Dr. Phil.  Days and Passions will have cliffhanger episodes this week, with the conclusions airing when the shows return to the air on August 30.  We will air Dr. Phil at 11 a.m. for the two weeks of the Olympics.  Starting August 30, Dr. Phil will return to 3 p.m. and Family Feud will air in the 11 a.m. to noon time slot.

WIS News 10 Nightcast will air at midnight starting Friday, August 13 through Saturday, August 28.  The Tonight Show with Jay Leno and Late Night with Conan O'Brien will be delayed this Friday, then go on hiatus for the duration of the games.

There are numerous other changes to the late night and weekend program schedules.  Go the the Programming page on wistv.com for up-to-date daily listings.

By Barry Ahrendt