Jennifer Roberts

Video Journalist

Jennifer Roberts is a Multimedia Journalist at WMBF News. She comes to Myrtle Beach from WVVA News, an NBC affiliate in Bluefield, W. Va. She recently won “Best Investigative News Story or Series” at the West Virginia Broadcasters Association Excellence in Broadcasting Awards for her series “Another Day of Bluefield Roadwork.”

A native of Charlotte, N.C., Jennifer graduated from the University of North Carolina at Charlotte with a B.A. in Dance, minor in Economics. She relocated to Atlanta and New York City, pursing a career as a performing artist in theatrical and live performance industries. Some of her notable credits include Cirque Du Soleil, BET Hip Hop Awards, ABC Watch Commercial and Investigation Discovery.

Jennifer returned to Charlotte to pursue her journalism career, enrolling in the Broadcasting and Production Technology program at Central Piedmont Community College. She graduated with a 4.0 GPA, President’s List, and was inducted into the Phi Theta Kappa Honor Society. She also received the CPCC Outstanding Student Award for the broadcast program.

Jennifer is no stranger to Myrtle Beach. During her high school years, she competed in numerous dance competitions in our city and vacationed frequently on the Grand Strand. She is excited to be a member of the WMBF News team and is happy to call Myrtle Beach her new home.

State News

Sons share memories of father who died in Darlington crash

Updated: Mar. 28, 2022 at 10:11 PM EDT

By Jennifer Roberts

His sons Omar and Luis describe Valencia as a great father who will be forever missed in a community he deeply loved.

News

Horry County Police Chief pushing for ‘Mobile Crisis Team’ in the county

Horry County police chief pushing for team to help with mental health crises

Updated: Mar. 23, 2022 at 5:59 PM EDT

By Jennifer Roberts

"People are just hurting right now,” he said in an interview with WMBF News.

News

Tanner Williams, 22, a native of Dillon, said he doesn’t remember everything from the night he...

Pee Dee motorcyclist sideswiped by vehicle shares story to inspire others to give blood

Updated: Mar. 15, 2022 at 4:37 PM EDT

By Jennifer Roberts

A motorcyclist who was hit by a car last year said blood donations likely helped to save his life.

News

Grand Strand volunteers honoring icon Betty White during shelter party event

Grand Strand volunteers to honor Betty White, raise animal awareness through shelter party

Updated: Jan. 7, 2022 at 7:53 PM EST

By Jennifer Roberts

Volunteers hope the celebration at the shelter will encourage people to learn more about what they can do to help the animals.

Health

Community health centers waiting on federal funds to help vaccinate underserved communities

Updated: Jul. 22, 2021 at 7:06 PM EDT

By Jennifer Roberts

Federal funds could soon be headed to community health centers to help get more people vaccinated who live in underserved communities in South Carolina.

State News

One person was killed when a small plan went down in a field along Socastee Boulevard on Friday.

1 killed after small plane departs MYR, crashes along Socastee Blvd., investigators say

Updated: May. 21, 2021 at 11:18 PM EDT

By Jennifer Roberts, Katherine Phillips and Kristin Nelson

Fire crews were called around 6:15 Friday night to the 3800 block of Socastee Boulevard.

State News

Businesses predicting large turnout for 2021 Spring Bike Rally events

Businesses preparing for large turnout during upcoming 2021 Spring Bike Rally events

Updated: May. 1, 2021 at 9:39 AM EDT

By Jennifer Roberts

It comes nearly a year after many organizers postponed or canceled events due to COVID-19.

State News

SC unemployment rate continues steady drop, return of work search requirement looms

Updated: Apr. 16, 2021 at 11:24 PM EDT

By Jennifer Roberts

The new data comes ahead of a key deadline for those receiving unemployment benefits in South Carolina.

State News

Nicholas Languerand is accused of participating in the deadly Capitol riots that took place on...

Instagram post leads to Little River man’s arrest for alleged role in deadly Capitol riots

Updated: Apr. 15, 2021 at 1:13 PM EDT

By Meredith Helline, Kristin Nelson and Jennifer Roberts

A Little River man is now accused of participating in one of the most infamous days in U.S. history when thousands of people stormed the U.S. Capitol.

State News

The South Carolina Department of Employment and Workforce says the number of initial...

$95 million headed to community health centers in South Carolina

Updated: Mar. 26, 2021 at 5:24 PM EDT

By Jennifer Roberts and Laurel Mallory

The funds are part of the American Rescue Plan, which aims to improve COVID-19 response in underserved communities.

News

Family trying to locate family bible to right father’s birth history

‘We’re looking for closure’: Family trying to locate Bible to right father’s birth history

Updated: Feb. 28, 2021 at 1:43 PM EST

By Jennifer Roberts

For some families, Bibles were one of the only methods they had to document information about their family’s birth and death.

VAX FAQs

‘These are difficult decisions’: DHEC addresses public’s concerns on who to include in vaccine phases

Updated: Feb. 10, 2021 at 11:25 PM EST

By Kristin Nelson and Jennifer Roberts

The leading doctor in South Carolina’s fight against COVID-19 said she knows that the vaccine distribution process has been frustrating for many people who are waiting to see if they will be next in line.

Top Story

Political experts say first amendment protections don’t extend to D.C. rioters who breached...

First Amendment protections don’t extend to D.C. rioters, local political experts say

Updated: Jan. 8, 2021 at 6:03 AM EST

By Jennifer Roberts

Less than a week into the new year, 2021 is already making the history books after rioters breached the nation’s Capitol Wednesday afternoon.

Top Story

South Carolina Education Association asking state leaders to provide specifics about vaccine...

S.C. teacher group asking state leaders to provide specifics about vaccine rollout for school workers

Updated: Dec. 31, 2020 at 5:09 AM EST

By Jennifer Roberts

Educators and staff members across South Carolina have been switching gears, finding new ways to educate children during the COVID-19 pandemic.

Crime

U.S. Attorney: Dozens charged in interstate drug trafficking ring out of Myrtle Beach, Conway, Florence

Updated: Dec. 1, 2020 at 11:23 PM EST

By Jennifer Roberts

More than two dozen people have been charged with federal drug conspiracy and firearms charges.

State News

Horry County parent raises concerns after plexiglass picture circulates on social media

Updated: Nov. 23, 2020 at 11:39 PM EST

By Jennifer Roberts

Some Horry County parents are on edge after seeing pictures circulating on social media showing plexiglass installations in one elementary school.

Education

Parents concerned about HCS quarantine procedure for students

Local parent concerned about quarantine process after COVID-19 case in son’s school

Updated: Oct. 14, 2020 at 5:39 AM EDT

By Jennifer Roberts

An Horry County parent says he is concerned after receiving an email from the South Carolina Department of Health and Environmental Control stating a person may have been contagious with COVID-19 while inside his child’s classroom.

State News

Loved ones, community gather for candlelight vigil to honor fallen MBPD officer

Updated: Oct. 7, 2020 at 11:23 PM EDT

By Katherine Phillips and Jennifer Roberts

A vigil will be held Wednesday night to honor the life of fallen Myrtle Beach police Pfc. Jacob Hancher.

Top Story

Families of law enforcement led a mile-long walk around the Market Common pond Monday night, to...

‘He’s a legend’: Hundreds walk in remembrance of fallen Myrtle Beach officer

Updated: Oct. 6, 2020 at 5:35 AM EDT

By Jennifer Roberts

Law enforcement families led a mile-long walk around The Market Common pond Monday night to honor the memory of a fallen Myrtle Beach officer.

State News

A tornado touched down in Myrtle Beach near 64th Avenue North, sending some beach chairs flying.

Tornado touches down in Myrtle Beach, sends beach chairs flying

Updated: Sep. 26, 2020 at 12:35 AM EDT

By Jennifer Roberts

A tornado touched down in Myrtle Beach Friday afternoon.

COVID-19 Updates

CDC’s Halloween guidance discourages activities like trick-or-treating due to COVID-19

Updated: Sep. 22, 2020 at 11:17 PM EDT

By Jennifer Roberts

The Centers for Disease Control and Prevention is encouraging Americans to avoid higher-risk Halloween activities like trick-or-treating in an effort to slow the spread of COVID-19.

State News

Tourism industry feels impact of recent event cancellations

SC tourism feeling impact of recent concert and festival event cancellations

Updated: Aug. 14, 2020 at 11:29 PM EDT

By Jennifer Roberts

With many of those of events now canceled or postponed, the state is seeing a significant difference in the hotel numbers.

COVID-19 Updates

Two people were given $100 citations for refusing to wear masks while at Hamburger Joe's in...

‘They were making a huge scene’: SSB restaurant owner explains why police were called on unmasked couple

Updated: Aug. 13, 2020 at 11:32 PM EDT

By Jennifer Roberts and Jessica Cinardo

Two people were cited for violating Gov. Henry McMaster’s executive order requiring face masks inside all South Carolina restaurants.

COVID-19 Updates

Support services provide comfort as pandemic weighs heavy on local medical heroes

‘It has been challenging’: COVID-19 pandemic weighs heavy on local medical heroes

Updated: Jul. 23, 2020 at 11:15 PM EDT

By Jennifer Roberts

For some medical staff members, the weight they’re carrying during this global health crisis can feel a bit too heavy to hold.

Education

Teachers disagree with Senators statements about in=person digital learning

‘That’s unacceptable to me’: Sen. Hembree gives S.C. digital learning results ‘D-’ grade

Updated: Jul. 16, 2020 at 5:29 AM EDT

By Jennifer Roberts

Sen. Greg Hembree, chairman of the Senate Education Committee, says based on data, many students aren’t flourishing in digital learning environments and are losing a year’s worth of learning in math while at home.

State News

Myrtle Beach Spring Bike Rally still happening next week

Organizer confirms Myrtle Beach Spring Bike Rally will take place next week

Updated: Jul. 7, 2020 at 11:14 PM EDT

By Jennifer Roberts

Organizers for the Myrtle Beach Spring Bike Rally want residents and out-of-town bikers to know, their bike rally event will be taking place along the Grand Strand next week.

State News

Conway City Council passes ordinance requiring masks in ‘essential’ businesses

Updated: Jul. 6, 2020 at 11:18 PM EDT

By Kate Merriman and Jennifer Roberts

The city of Conway passed an emergency ordinance on masks that included some major changes from the original one that proposed.

State News

DHEC says businesses not required to close down if employees test positive for COVID-19

DHEC explains why businesses not required to close if employee tests positive for COVID-19

Updated: Jun. 19, 2020 at 11:24 PM EDT

By Jennifer Roberts

According to DHEC, it’s up to individual businesses to decide whether they will remain open or temporarily close if staff members contract the virus.

News

Businesses coping during current spike in Horry Coounty covid cases

Businesses to decide on their own how to operate during recent spike in COVID-19 cases in S.C.

Updated: Jun. 13, 2020 at 5:47 AM EDT

By Jennifer Roberts

Governor Henry McMaster is doubling down about not closing any more South Carolina business, despite positive COVID-19 cases in the state continuing to rise

State News

The Asher Theatre opened its doors to community members Friday to come and pray.

Myrtle Beach organizations providing open safe for healing during troubling times

Updated: Jun. 5, 2020 at 11:25 PM EDT

By Jennifer Roberts

Across the nation and the state, you’ve been seeing headlines about COVID-19 and, more recently, images of protests in response to the death of George Floyd.

News

Businesses along Ocean Boulevard express safety concerns after back-to-back shootings

Updated: May. 25, 2020 at 2:26 AM EDT

By Jennifer Roberts

Some business owners along Ocean Boulevard are expressing major safety concerns after back to back shootings occurred within miles of their stores.

News

Myrtle Beach hotels seeing major bookings after soft opening period ends

Some Myrtle Beach hotels booked, busy after coronavirus restrictions lifted

Updated: May. 16, 2020 at 10:01 AM EDT

By Jennifer Roberts

Myrtle Beach hotels can now officially take new reservations while preparing for a possible rush of beachgoers for Memorial Day weekend.

COVID-19 Updates

Contact tracers key to lessening impact of possible second virus wave, experts say

Updated: May. 14, 2020 at 5:38 AM EDT

By Jennifer Roberts

As businesses prepare to enter phase three of reopening the state on Monday, DHEC is focusing on staying ahead of the virus by continuing to build a team dedicated to tracking down those exposed to a person diagnosed with COVID-19 through contact tracers.

Jennifer Roberts

Video Journalist

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