WIS Television: The Midlands' first choice since 1953
On November 7, 1953, the first live broadcast on WIS was a University of South Carolina football game. In the decades that followed, the station has been committed to aggressive coverage of local news and special events. The call letters WIS stand for "Wonderful Iodine State". They were adopted because of the great abundance of iodine in the South Carolina soil, which, before the use of iodized salt, led to a low incidence of goiters in the state's population. For many years WIS Television shared call letters, and a building, with WIS Radio. The radio station has since been sold.
If you have a question or comment call us at 803-799-1010 ... write us at 1111 Bull St. Columbia, SC 29201 .... or email us at the addresses below ... please direct your inquiry to the proper WIS department.
General Manager, Lyle Schulze: email@example.com
News Assignment Desk, firstname.lastname@example.org
News Director, Mark Little: email@example.com
General Sales Manager, Scott Sanders: firstname.lastname@example.org
Creative Services Director, Jim Hays: email@example.com
Chief Engineer, Emir Hadziahmetovic: firstname.lastname@example.org
Director of Digital Media, Jason Old: email@example.com
Some milestones in WIS History: