Professor in beer can photo controversy lands new job - wistv.com - Columbia, South Carolina |

Professor in beer can photo controversy lands new job

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Paul Roof announced via Facebook that he is "ready to move on to the next adventure." Paul Roof announced via Facebook that he is "ready to move on to the next adventure."
CHARLESTON, SC (WCSC) -

The former Charleston Southern University professor who claimed his photo's appearance on a beer can design cost him his job says he accepted a job offer at College of Charleston.

Paul Roof said he has been hired as an adjunct professor with C-of-C's Department of Sociology and Anthropology.

Roof has declined a request for an interview about his new job, but he released a public statement on his Facebook page that read, "I am ready to move on the next adventure and I am excited about what the future has in store."

Roof, who has been an educator for 15 years, spent the last six at CSU, but said in May that university officials fired him over student reaction to his likeness appearing on a beer can.

"They specifically cited in my meeting the Total Wine ad, and that it was on my Facebook page, and students liked that," Roof said.

Roof maintained that he did not own the image, did not authorize its use for the packaging and was not compensated for it.

CSU officials later issued a statement that the situation involving Roof had nothing to do with alcohol, Roof's facial hair and said CSU encourages its employees to do charitable work.

The photo of Roof, which was taken last fall at a beard competition in New Orleans, can be seen on beer cans for Holy City Brewing, a North Charleston craft brewery. It also appears on company posters and t-shirts.

In 2007, the South Carolina native founded the Holy City Beard and Moustache Society. Each year, the group hosts a regional championship, and has partnered with Holy City Brewing as a sponsor each of its five years.

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