Hopefully you have seen the announcement about new graphic warnings that will appear on every pack of cigarettes beginning in 2012.
The FDA hopes these "in your face" warnings will accomplish two objectives: to discourage children from ever trying smoking and to convince even long-time smokers that cigarettes can kill them.
This is the first change in the warning labels in over 25 years and I think it's a great idea.
Even those who are addicted to smoking have told me that they hope this new packaging will discourage others from ever picking up the habit and possibly cause children to urge their parents to quit.
It's ironic to me to see people holding cigarettes outside their car windows because they don't want the smoke to damage the interior of their cars while they ignore the deadly effect of those butts to their bodies.
These graphic warnings remind me of other shockingly successful campaigns about the perils of drug use and drunk driving, and I hope the cigarette warnings will be just as effective.
That's my perspective. Let me hear from you.
WISTV License Subsidiary, LCC
1111 Bull St.