Pontiac collector mourns the brand's impending demise - wistv.com - Columbia, South Carolina

Pontiac collector mourns the brand's impending demise

By Drew Stewart - bio | email

COLUMBIA, SC (WIS) - Two major car brands are about to be sold cheap. General Motors is trying to get rid of its remaining Saturn and Pontiac cars.
Most dealerships are offering new models for $7,000, but there is one big condition. Those cars have to be tagged as a dealer rental or part of the service fleet.

The discounts will stop on Monday, but for Pontiac collectors, their love of the brand will continue.

We talked to a Midlands man who, like thousands of car lovers, is mourning the loss of an American icon.

They've been immortalized in song, made iconic on the big screen, and there's no mistaking the sound of that horsepower coming to life.
The first car Joe Dennis ever bought was a Pontiac, and so was just about ever other car he bought from that point on.

"It was the first make of car I ever bought when I graduated high school, ever since then I've just kind of stuck with Pontiac," Dennis said.

His favorite is a 1974 Firebird.

"Well I bought it new, for one thing, and I've had it since 1974 and I brought my daughter home from the hospital in it when she was born," said Dennis.

Some of those cars have been worth quite a bit.

"I had a '57 Bonneville convertible I sold back in the 80s to put my son through Clemson," Dennis said.

But due to restructuring at General Motors, 2010 is the end of the road for Pontiac. That breaks the hearts of a lot of enthusiasts like Dennis.

"It was very disappointing, but like I say there's nothing I can do about it," said Dennis.

Dennis is on the board of directors of the state Pontiac Oakland Club. South Carolina's chapter has more than 100 members.

"They've sold millions of cars, and there's going to be lots of disappointed people," he said. "I know the members of our club are disappointed about it."
Dennis says that just even though GM is closing down the American icon, no one can close the love generations of drivers have for the brand.

"The club we'll be around forever I'm sure," said Dennis. "We have more than 10,000 members, so there will be Pontiacs a long long time."

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